Aug 2The Next Generation of Cars are Sustainable Inside and OutCars have become an “evil necessity” over the last century, especially in most of the United States. We need our vehicles to get to and from work, to run errands and to travel. However, we also know our cars contribute heavily to pollution and global warming. Our vehicles’ fuel consumption…Cars4 min read
Jul 43 Sources of Competitive Advantage to Drive SustainabilityTrailblazers are emerging. What are their secrets, and how can we capitalize on the sustainable advantage? Sustainability hurts the bottom line — a fallacious idea that has guided business decisions for far too long. …Sustainability7 min read
Jun 13Regenerative Practices: The Path to Carbon NegativeThe fashion industry’s carbon footprint is relatively low, compared to other industries. But more can, and must be done, to meet consumers’ expectations and needs. The world has set itself the objective of reducing its carbon footprint through a plethora of initiatives. From the Paris Agreement[1] to the EU Green…9 min read
May 5From Aristotle to Amazon: How to Communicate Sustainable Attributes for Consumers’ ExcitementIf done right, storytelling can be a powerful tool to drive audience engagement, turning sustainability insights into customer actions and business outcomes for the long run. “Trying to get people to alter their behaviours and norms for something that doesn’t hurt the climate or giving up some really bad personal…9 min read
Apr 115 Factors influencing Millennial Decision-Making in the Circular EconomyEnvironmentally conscious and Internet-savvy, millennials possess unique consumption trends that can reshape climate impact.[1] As their age and income grow, what will their role be in the circular economy? Dubbed the “Green Generation,” millennials will make up 75 percent of the global workforce by 2025.[2] With a combined spending power…8 min read
Mar 14Wearable Technology: The New Frontier of ApparelHi-tech fashion is moving away from tracking our workouts to reading our thoughts. Let’s discover how pioneering brands are making smarter, trendier and greener garments today. Companies are now rethinking their approach to tech-based clothing and accessories. Today’s digital adoption and consumer readiness are fast-tracking the wearables industry to hit…Wearable Technology4 min read
Feb 21The Future of Big Data in FashionThe fashion industry is at a tipping point. From the race to sustainability to survival in a global pandemic, the economic and environmental challenges are burdensome — for everyone. In 2020, apparel brands lost 90% of their profits. Consumer confidence has yet to recover. And the clock continues to tick…Big Data7 min read
Nov 30, 2021Microplastics: How is the industry making changes to combat the issue?The fashion and textiles industries are coming together to help reduce the amount of microplastics released from synthetic fibers, combining science and design into different potential solutions. This is the third and last instalment of our spotlight series on microplastics. In part one, we took a deep dive into what…Microplastic5 min read
Oct 11, 2021Sustainability Starts at Home: Embracing Eco-Friendly Design for Better LivingGlobal warming, deforestation, pollution, ocean acidification, overpopulation, waste disposal: the environment is a recurring topic in our conversations. Day after day and disaster after another, multilateral organizations debate climate issues while governments combat drastic environmental changes. Yet, we’ve overlooked the significance of our role as citizens and stewards of the…Design7 min read
Sep 17, 2021Microplastics: How can we tackle the issue and provide a solution?In our last article Microplastics 101, we introduced our readers to the topic of microplastics; where they come from, the threat to human and environmental health and tips of how we can all reduce the harmful effects of this pollutant. …Microplastic4 min read
